Radio Entrepreneurs
Sharing the Success of Entrepreneurship: A podcast for entrepreneurs, by entrepreneurs. We feature local, national, and global entrepreneurs and C-suite executives from a variety of fields: legal, social media, employment, medical, non-profit, and more.
Radio Entrepreneurs
"The Future of Attribution" with Jeff Greenfield of Provalytics
Title: "The Future of Attribution"
Guest: Jeff Greenfield of Provalytics
Interviewer: Jeffrey Davis - Mage LLC
Jeff Greenfield of Provalytics shares about his cookie-less attribution & measurement solution that uses AI and machine learning to discover what part of adspend is working and tell users what they need to do to boost their return on marketing investment without big data.
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